4 Tips for Creating a Great Restaurant Menu

Well-designed restaurant menus are key for optimizing restaurant sales. If your menu can entice and intrigue, then it can help to create incentive for your customers to spend more money. There are a number of key strategies you can use to create the most appealing menu possible. Here are some great tips for doing that.

1. Use amazing images

As the saying goes, “a picture is worth a thousand words.” Few things can help to create a sale better on a menu than a picture. A picture allows the customer to see exactly what he or she will be getting. This can help them to crave it more, and it can help lead them to make the order.

However, if you use images on your menu, then you have to make sure that they are very high quality, and that your food looks delicious in them. It is also a good idea to display some of your more popular items as opposed to items that are not as popular.

2. Use large enough font

Some restaurants make the mistake of using small font sizes in an attempt to be sheik, or to fit more items on the page. However, the problem with doing this is that restaurants are often dimly lit, and many people may have an issue reading the menu if the font is too small. That is the last thing you want.

Even if you have to add an extra page or two to your menu, make sure that your font is large enough. Large enough font is a crucial element of effective restaurant menu design.

3. Do not put dollar signs on the prices

You should include prices with the food and beverage choices. However, you do not need to put dollar signs next to them. Putting dollar signs next to the prices puts an unneeded extra emphasis on the fact that the person is spending money. Allow your customers to concentrate more on the food by excluding the dollar signs.

4. Organization

The layout of your menu should be very neat, clean, and elegant. It should be very easy for your customer to locate the different sections and to quickly read about items. The descriptions of your items should not be overly long or wordy. They should be to-the-point, and simple.

You can use lines, bars, and boxes to separate different sections or specials. Separating the sections in this way can help to make the menu have a more organized feel to it.

Conclusion

Running a profitable restaurant takes a lot of hard work and industry knowledge. Everything from marketing to staff hiring to chair choices can have an impact on sales. Effective restaurant menu design is just one of the crucial things that a restaurant manager needs to master to run a truly great restaurant. These design tips can help you on your way to building that perfect menu!

Karin Jakovljevic

About the author

Karin Jakovljevic

Karin Jakovljevic is the head of marketing at Ximble, a powerful, cloud-based workforce management system, simplifying employee scheduling and time tracking for retailers, restaurants and small businesses.

Success Stories

Fast Fix_-_logo_Case_study_page
Fast Fix

Ximble’s easy-to-use scheduling tool allows Fast Fix employees to remotely access shift information, and integrates with their Point of Sale and Payroll systems.

Menchie’s

It was hard to keep Menchie’s young and mostly part-time staff informed about shift changes, until Menchie’s discovered Ximble’s easy-to-use smartphone app.

Fast Fix_-_logo_Case_study_page
Fast Fix

Ximble’s easy-to-use scheduling tool allows Fast Fix employees to remotely access shift information, and integrates with their Point of Sale and Payroll systems.

spry
Spry Health

When spreadsheets became too complicated, Spry Health sought simple, cost-effective timekeeping software so they could concentrate on growing their business.

Spirited
Spirited Gifts

Since switching to Ximble, Spirited Gift no longer struggle with employees turning up at the wrong time, for the wrong shifts.

Rebath_-_logo_Case_study_page
Re-bath of South Florida

Re-bath required timekeeping software that was simple, flexible, and that could grow with their business.

Matt_Vastrm_-_logo_Case_study_page
Vastrm

When they outgrew their own internal system, Vastrm chose Ximble to track their part-time and contracted employees, both in and out of the office.

Excellence Martial Arts_-_logo_Case_study_page
Excellence Martial Arts

All that Excellence Martial Arts were looking for was basic employee timetracking, with payroll reporting. Ximble’s cost-effective software was the ideal solution.

Collab_-_logo_Case_study_page
Collab Inc

Manual timesheets were a poor fit for Collab, and with no easy to feed the data into Gusto they began looking for a viable solution to their scheduling and time tracking headaches.

Carolina Moves_-_logo_Case_study_page
Carolina Moves

Follow Carolina Moves’ journey as they transitioned from using an archaic time tracking and data entry methods to using something that could optimize their processes and integrate with Gusto.

Bearings Bike Shop_-_logo_Case_study_page
Bearings Bike Shop

Read how inaccurate time keeping methods forced Bearing Bike Shop to approximate working hours leading to significant losses over the year, until implementing Ximble.

2 Mermaid Life_Chameleon_-_logo_Case_study_page
Mermaid Life Chameleon

Needing a simplistic solution to their scheduling and time tracking needs, Mermaid Life didn’t want a solution that would over deliver and overcharge for what they required.

2 Krein Knives_-_logo_Case_study_page
Krein Knives

Outgrowing spreadsheets, Krein Knives now needed a time tracking solution that could accurately track irregular working hours and automate as much of the administrative process as possible.

Garmentory_-_logo_Case_study_page
Garmentory

Looking for automation and simplicity, Garmentory turned towards Ximble in hopes of resolving their time tracking woes.

Novvia_-_logo_Case_study_page
Novvia

With their eyes set on rapid growth, Novvia needed to implement a scheduling solution that could effectively scale as the business grew while integrating with the existing payroll system.

Story2_-_logo_Case_study_page
Story2

Discover how Story2 resolved their time tracking and payroll problems by implementing Ximble into their arsenal of tools and integrating it with their payroll platform, Gusto.

CareCentric Pty Ltd_-_logo_Case_study_page
CareCentric Pty Ltd

Spreadsheets lacked the scalability and flexibility that CareCentric Pty Ltd needed as they grew and needed something that would be responsive to their changing needs.

Bou Cou Dancewear_-_logo_Case_study_page
Bou Cou Dancewear

Struggling with varying availability of staff, scheduling for multiple store fronts and managing payroll, Bou Cou Danceware needed a solution to their scheduling and time tracking needs.

Best Pets_-_logo_Case_study_page
Best Pets Veterinary Hospital

Constantly fighting wasted time from data entry errors, outdated methods of scheduling and time tracking were taking their toll. Discover how Ximble helps them overcome their challenges.

Hook SEO_-_logo_Case_study_page
Hook SEO

Read how Ximble helped Hook SEO with their time tracking and scheduling problem when they noticed too much time was being wasted on data entry.

National Strategic_-_logo_Case_study_page
National Strategic

After a rapid increase of employees, National Strategic’s dependence on spreadsheets for time tracking was no longer viable. Find out how Ximble solved their problems.

miR-Diagnosticsupdated
miR Diagnostics

Find out how miR Diagnostics implemented Ximble’s time tracking features for their employees and how it improved their payroll operations through the Gusto integration.

Followell-Fotographyupdated
Followell Fotography

Effective time tracking in and out of the office and Gusto integration was important for this photography company. Find out how Ximble stepped up to meet the challenge.

CARP_-_logo_Case_study_page
CARP

Ximble provided an inexpensive and user friendly solution to CARP’s time tracking and Gusto integration needs. Find what won them over and how it bettered their operations.

iLoveKickboxing_-_logo_Case_study_page
iLoveKickboxing

Discover how the time tracking and extensive feature of Ximble helped improve ILKB’s operations with the Gusto integrations and ximbleChat platform without breaking the bank.

Techpoint1
Techpoint1

A tech savvy company that integrates technology into your offices and homes. With their skill and knowledge, they turn your ideas into reality.

Wise Owl
Wise Owl Animal Hospital

An animal hospital that combines traditional and modern medicine to provide superior animal care. They raise awareness and provide advice on excellent pet care.

Armstrong Property Management
Armstrong Property Management

A property management consulting that specializes in home real-estate. They offer an abundance of services to property owners.

Parasco
Parsaco

A restaurant consulting company that helps you take your business to the next level. With the best advisors, they can help you expand your business.

Liquid Consulting
Liquid Consulting

A consulting company that strives to become your food processing partner. Comprised of skilled technicians and employees to improve your business.

logo-touchsupport
TouchSupport

Learn how TouchSupport was able to manage employees at multiple locations with ease and save 8 hours a week by using Ximble.

alta-animal-hospital
Alta Animal Hospital

Find out how Alta Animal Hospital do away with printed shift calendars and move to a 100% mobile platform.

logo-montefiore
Montefiore

Read how Ximble helps Montefiore eliminate the need for multiple spreadsheets and calendars.

logo-rudys
Rudy’s Pub & Grill

By utilizing Ximble, Rudy’s Pub & Grill has seen a 60% decrease in missed shift from schedule confusion.

Try Ximble for 14 days free

No credit card required. Cancel any time.